r/mildlyinfuriating • • 3h ago

Unskippable ad This stupid thing

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1.3k Upvotes

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27

u/ROMMELBOT 3h ago

Companies are moving to mascots to avoid paying people and not taking a risk their human spokespeople will embarrass them. Enshittification marches on.

15

u/Rexitoxal 3h ago

I thought it was because they thought having some sort of "cute" mascot would draw people in, like cereal brands do

2

u/Procrastinating-Elf 1h ago

Whatever the reason, they're not "moving" to mascots, that's been a part of marketing forever.

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u/OrganizationSuch3940 37m ago

theyre just trying to replicate what geico did with the gecko. geico's had a mascot for almost 30 years now

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u/opulentdream 19m ago

Mascots have always existed? This isn’t new?

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u/Renway_NCC-74656 10m ago

Yes, but the AI has now taken it over. When before it was a human behind the mask